Wealthiest People Who Made Their Money Online
Online streaming services have revolutionized the way we consume media online. The beauty of the internet is that it allows for uncensored interaction between broadcasters and viewers: A modern innovation that YouTube has championed to the mainstream.
With the rise of eSports, Twitch entered the market, creating a 24 hour streaming services catered specifically to gamers. Major companies became aware of these unique audiences resulting in an influx of sponsorships and advertising dollars, allowing content creators to transition from cult favorites to pseudo-celebrities with tantalizing salaries to match their newfound notoriety.
This article profiles 10 of the most successful content creators using YouTube and Twitch as of 2015, ranked from lowest to highest.
- Annual Earnings: £925,000 a year ($1.42 million)
- Subscribers: 1,892,747
- Views: 35,765,916
Syndicate, also known as Tom Cassell, operates one of the most successful streams on Twitch playing Minecraft, a game developed by indie developers based out of Sweden with low rate graphics, a lack of storyline, and little to no marketing push. Regardless, he’s built a dedicated following of diehard fans who pledge their support through paid subscription and affiliate sales.
- Annual Earnings: $4.3 million
- Subscribers: 14,511,148
- Views: 1,650,076,560
Jenna Marbles is a YouTube personality, comedian, and podcaster for SiriusXm radio. Initially rising to fame with a video she uploaded to YouTube titled, “How To Trick People Into Thinking You’re Good Looking”, she’s since focused her attention on creating daily videos for fans that showcase a day in her life. Of the listed YouTubers on the list, Jenna’s popularity has reached the mainstream, elevating her to the ranks of pseudo-celebrity.
- Annual Earnings: $4.8 million
- Subscribers: 1,513,438
- Views: 2,622,204,041
This channel creates content pertaining to kid-friendly videos in Portuguese and Español for toddlers, babies, infants and preschool children. The majority of its content is centered around videos of unboxing toy sets with, testing toys, and providing viewers a summarized review of each toy.
DC Toys Collector
- Annual Earnings: $5 million
- Subscribers: 3,369,452
- Views: 4,560,266,446
Mystery surrounds this account. Nobody’s really sure who the owner is with only a female voiceover and a set of hands portrayed in all of the videos. Daily content has been uploaded since 2012, the channel is said to have been a driving source for the recent online trend of “unboxing.” Content is focused around unboxing of toys, like BluCollection, with additional videos testing digital products.
- Annual Earnings: $5.7 million
- Subscribers: 19,545,673
- Views: 3,959,654,811
Anthony Padilla and Ian Hecox are the guys behind Smosh. The pair were owners of the most subscribed YouTube channel back in 2013. Establishing a media company in 2014, they now run and operate 5 channels as well as hosting live events for fans across the world. Their weekly videos series revolve around sketches, lip-sync videos, while also putting their own unique spin on trends throughout pop culture.
YOGSCAST Lewis & Simon
- Annual Earnings: $6.7 million
- Subscribers: 7,232,198à
- Views: 2,940,251,397
Formerly known as BlueXephos, Yogscast have been producing video game content since 2008. One of the first channels to develop content around gaming, the channel’s influence is felt throughout the online gaming world with a number of successful streamers stating that their inspiration came from the duo of Lewis and Simon. Playing games across a variety of mediums, the focus of the channel is delivering entertaining content with a comedic flair.