High-Priced Everyday Objects Coveted by the Ultra-Rich

One of the most confusing phenomena that has been exposed in the last few years is the behavior of ultra-rich politicians and businessmen. These people insist that despite their great wealth, they have simple tastes that make them relatable to the general population. We’ve seen this in some people’s adoration of President Trump, as well as in countless celebrities who have given interviews where they attempt to show how normal their lives really are.

While it’s tempting to take them at their word, the reality is that these people live lives of unbelievable luxury. Here are some everyday objects that are marketed exclusively to these “relatable” millionaires.

Theodent Toothpaste

Theodent 300 Toothpaste comes in a sleek tube, with a logo that looks a little bit like a chocolate bar wrapper. This is a nod to the fact that their formula contains rennou, a “non-toxic and revolutionary alternative to fluoride” that comes from the cocoa bean.

Although Theodent does carry several different types of toothpaste — including a children’s formula — their clinical strength whitening formula retails for $99.99. The producers boast that this toothpaste can help strengthen thinning enamel and contains the largest percentage of rennou on the market today.

Hopefully, it works, or else you’ll be paying a lot more than $99.99 for dental work.


Kopi Luwak Coffee

If you’re a coffee fanatic, chances are you’ve heard of kopi luwak. It is often referred to as civet coffee in North America.

Only produced in Indonesia, this coffee is unusual because of the process that gives the coffee its trademark taste. In order to qualify as kopi luwak, the beans must first be eaten and digested by the palm civet, a cat-like creature native to Southeast Asia. After the beans are excreted, they’re finished and sold for $100 to $600 per pound.

Wild-harvested kopi luwak is most prized, as many people believe that you can literally taste the stress when civets are caged and force-fed.

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Acqua di Cristallo Tributo a Modigliani

One of the inevitable facts of life is that we all need water to live. Regardless of where you get it, it’s a necessity. If you’re rich, you may be used to drinking exclusively bottled spring water like Evian over tap water. If you’re ultra-rich, you may reach for Acqua Di Cristallo Tributo a Modigliani.

Retailing for around $53,550, Acqua Di Cristallo Tributo a Modigliani was recently certified as the most expensive bottle of water in the world. The bottle is made from 24-carat gold and is sculpted in the style of Italian artist Amedeo Modigliani.

Sterling Silver Ball of Yarn

One of the more ridiculous objects in Tiffany & Co’s Everyday Objects collection is a $9,000 ball of yarn made entirely of sterling silver. The ball itself looks relatively solid. So, it’s unknown whether one could actually knit something out of this ball, if they were so inclined.

The description of the object pays tribute to Tiffany’s history of crafting fine goods out of silver. Unfortunately, it doesn’t mention what someone could do with this heavy, expensive ball of useless yarn.

AeroDream One iPod Dock

If you enjoy playing music around your house and don’t have the luxury of a built-in stereo system, then chances are you’ve invested in an iPod dock at some point in your life. Most of the time, they’re ordinary-looking objects that suit the sleek, minimal Apple aesthetic.

However, if you really want to spring for something that screams “luxury”, the AeroDream One iPod dock serves as both a statement art piece and a 10,000W stereo system complete with five separate amplifiers. The dock connector is located at the top of the 11-foot structure, so the $565,000 cost also includes a handy ladder.

Sterling Silver and Walnut Yo-Yo

For ultra-rich children or just the young at heart, this sterling silver and walnut yo-yo from Tiffany & Co retails for the relatively modest price of $300. If you’re buying it as a gift, you can also have it engraved for $25.

The yo-yo is made with genuine American walnut and has a little Tiffany blue accent made out of enamel on its string. It’s unknown at this time whether this ultra-expensive yo-yo also comes with a special, unbreakable string, which is generally the cause of most yo-yo casualties.

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Hock Diskus Dumbbells

If you’re interested in getting fit but wouldn’t dream of stepping into a public gym to sweat with plebeians, you may be interested in purchasing a set of Hock’s Diskus Dumbbells. They are available in weights ranging from eight to 20kg and cost $14,050 for the full set, including a rack.

The weights, which definitely look sleeker and more elegant than regular gym weights, are made from non-reactive stainless steel and polished walnut. The raised grip ensures that they’re always warm to the touch. God forbid that a weight-training session starts with cold hands!

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Jo Malone Candle

Jo Malone is a British perfumer who made a name for herself when she opened a perfume shop in 1963. Within 30 years, her brand had name recognition all over the globe. Along with name recognition, she was considered one of the most brilliant minds in the perfume industry. Now, she sells her signature scents as both perfume and candles.

Retailing for $495, Malone’s four-wick luxury candles will burn for over 200 hours. Even though these candles are beautifully scented and come in elegant containers, they will eventually disappear, leaving you with a puddle of wax that costs hundreds of dollars.

Zafirro Iridium Razor

Zafirro bills itself as an innovative incubator whose primary goal for the last several years has been to revolutionize the world of shaving. Their landmark invention is a razor that has blades made of sapphire, which are more durable and sharper than ordinary steel razor blades. Their Z2 razor body is available for purchase for a modest price of $199.

This is pennies compared to their luxury model, the $100,000 Zafirro Iridium. Made of 99.95 percent iridium — the strongest and densest metal on the planet — this razor will last a lifetime and beyond. Plus, it comes with a 20-year supply of sapphire blades, as well as 20 years of servicing.

Sterling Silver Tin Can with Vermeil

One of the most offensively expensive and useless objects in the Tiffany & Co Everyday Objects collection is a tin can made of sterling silver and gold vermeil which retails for $1,000. It comes complete with a Tiffany blue stripe up the side. It’s undoubtedly meant to represent the line where the label would have originally attached to the can, if there was ever a food so luxurious that it could fit inside.

Python Football

If you’re a football fan but can’t bear to play with a regulation ball made of rubber and leather, then this $1,220 football made of natural snakeskin might be more preferable. Made by designer Elisabeth Weinstock, the ball comes in any color. Plus, it’s regulation size, so it can be used for gameplay. However, it’s meant as an elaborate art object.

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