17 Things Only Entrepreneurs Understand
Eventually you’ll have to give up control
The goal of a company is not for it to remain a one-man band forever. Eventually, you’ll have to give up control of aspects of it to other people.
Chances are, if you hire the right people, you’ll never have to worry, but the temptation to micro-manage will always be there. Fight this impulse by scheduling regular updates with your staff, so that you can see for yourself that the company is in capable hands.
Play to your strengths
When you’re an entrepreneur, the time to work on your weaknesses is in your private life. Your business life should play off your strengths.
Hopefully, you can hire people who have strengths that you lack, so that your business is served by a well-rounded team. Just don’t worry too much about being well-rounded, or you’ll be too tempted to focus on yourself rather than your business.
The only market research that matters is whether people will put the cash in your hand
Many people believe strongly in a long period of market testing before their product goes out to the public, but an equal number believe that only by getting your product out there can you see how it does.
If you want to do market testing, describe your product or show them an example, and ask your test subjects if they’d order it there and then. If they hedge, or say no, then go back to the drawing board.